Press Releases

***Embrionix Strengthens North American Sales Team With Appointment of Roy Folkman as Director of Sales

For Immediate Release

Montreal  ̶  July 9, 2018  ̶  Embrionix is pleased to welcome Roy Folkman to its sales team as Director of Sales.  In his new role, Folkman will focus on creating opportunities and long-term value for key Embrionix customers across North America, while supporting business development efforts. He reports to Denis Pare, Embrionix vice president of sales.

“We’re so pleased to welcome Roy onboard at this important juncture in the company’s growth,” said Pare.  “Roy brings a strong history of business growth in our industry achieved through a combination of customer focus, integrity, and deep knowledge of complex media systems.”

Folkman joins Embrionix after twelve years at Miranda Technologies and Grass Valley, a Belden brand.  He most recently held the position of strategic account manager serving major U.S. networks and station groups. His 20-year sales career includes positions with Major Technologies, Acura Technologies and Adcom Electronics.  Prior to this he served for over twelve years in various technology-related positions including senior engineer at Rainmaker Digital Pictures and chief engineer at Post Haste Video. Folkman is based outside of Toronto, Canada.


About Embrionix

Embrionix provides compact, high-density IP gateways, signal processors, converters and multiviewers for broadcast video applications. The company’s innovative low-footprint solutions free up premium rack space, consume less power and close the gap between fiber optic, coaxial and emerging IP technology deployments (including SMPTE ST2110, ST2022-6, ST2022-1/2, HDMI, composite video).

The transition to IP becomes much easier with a highly optimized solution for SDI-to-IP conversion provided by Embrionix. This is made possible with the company’s miniaturized emSFP modules equipped with an IP encapsulator and decapsulator. These miniaturized devices can be installed directly inside 10GE / 25GE COTS IP switches to convert any SDI legacy equipment in your IP network or within the Embrionix emMODULAR 1RU aggregator frame capable of moving 4K UHD over a 25GE network. The company also offers a series of standalone, compact gateways tailored to monitor and format-convert IP signals.

With headquarters in Laval, Canada, Embrionix also has design, research & development, and sales offices located in California, France, Germany, Israel, the United Kingdom and Japan. For more information on pricing and availability, please visit or contact us at

Media Contact
Carolyn Archambault
Director, Marketing & Communications